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+ Free Gift Color Wow Root Cover Up - Platinum Blonde Hair 3.1g
  • Color Wow Root Cover Up - Platinum Blonde Hair 3.1g
  • Allure Best of Beauty Winner 2013
  • CEW Beauty Insiders' Choice FINALIST 2013
  • Harper's Bazaar Beauty Hot 100 2013

Color Wow One Minute Transformation Styling Cream Complimentary Deluxe Sample 30ml

Receive a complimentary Color Wow One Minute Transformation Styling Cream 30ml deluxe sample with every Color Wow purchase.

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Color Wow Root Cover Up - Platinum Blonde Hair 3.1g

Color Wow 2.5 6 Customer Reviews

Only $49.88

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Product Information

The ground-breaking innovative formula makes Color Wow Root Cover Up the next handheld device to change your life.

- With the ease of a photo retouch tool, all shades seamlessly cover grey roots.
- The blonde shade even covers dark re-growth in lightened/highlighted; never before has dark re-growth been 'lightened' without peroxide.
- Pigments adhere to hair without being sticky or oily and without dulling.
- Dramatically extends the time between coloring and highlighting.
- Contains a variety of pigments and reflective properties to ensure shades look natural and easily match a wide assortment of hair colours.
- Does not contain any waxes or dyes.
- Water-resistant; lasts from shampoo to shampoo.
- Available in six shades including platinum, blonde, light brown, medium brown, dark brown and black.
- Yields 60 applications.

Directions:
Start with dry/styled hair. The enclosed dual-tipped brush lets you customise your Cover Up application. Start with a small amount of powder and apply to roots/re-growth, starting at the scalp and working out. Add more powder if necessary and repeat until roots disappear. Remember, powder will stick to hair, but powder won’t stick to powder, so don’t over-apply. Then apply to temples and any other grey hair as needed.

Ingredients:
Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Zea Mays (Corn) Starch, Pentaerythrityl Tetraisostearate, Aluminum Starch Octenylsuccinate, Kaolin, Dimethicone, Methylparaben, Propylparaben, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 19140 (Yellow 5 Lake).

6 Customer Reviews

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Bad 12/07/14

Was very disappointed with this product. A complete waste of money in my opinion as did nothing more than an eye shadow would for helping to cover up root growth. Very expensive too & just brushed out. Will not be recommending this!

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Poor 14/06/14

Does not work as images on packaging show. Leaves powdery residue on head/scalp

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Good 10/06/14

hi.. used it once so far ,It`s much easier if someone else applies the powder for you. Good coverage .. not sure if it has made me itch, so I`ll keep using it just to see.

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Poor 05/06/14

A waste of money.Does not cover my roots at all.Mind you,I think that nothing is going to work which will cover the roots as there'd be no need to go to the hairdresser,

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Excellent 11/02/14

I liked very useful

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Excellent 27/01/14

Excellent blends in nicely with my current highlights - I will use this every day until I get my roots done!

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