+ Free Gift Benefit They're Real! Beyond Mascara 8.5g
  • Benefit They're Real! Beyond Mascara 8.5g
  • CEW Beauty Insiders' Choice Winner 2013

Benefit Stay Flawless 15-Hour Primer Deluxe Mini 1.2g - Free Gift

Purchase any Benefit product and receive a free Benefit Stay Flawless 15-Hour Primer Deluxe Mini 1.2g.

More Info...

Benefit They're Real! Beyond Mascara 8.5g

Benefit 4.8 299 Customer Reviews

Only $34.13

In Stock

This product is out of stock

Please enter your email address below and we will contact you when it comes back in stock.

Product Information

Winner of the Best New Makeup Product – Eyes or Lips (Prestige) award at the CEW Beauty Awards 2013!

Benefit They're Real! Beyond Mascara is the mascara that's beyond belief! This jet-black mascara lengthens, curls, volumises, lifts & separates lashes for a spectacular "out-to-here" look.

The exclusive brush is specially designed to maximise the performance of the long-wearing, glossy formula-revealing lashes you never knew you had! Staggered bristles grab close to the root, boosting length & volume beyond belief. The precision bristles on the custom-domed tip lift, define & curl even your tiniest lashes.

The end result... luxurious, silky lashes that won't smudge, clump or dry out.

They're real and here's the proof!
- 94% saw dramatic length and volume*
- 90% saw base-to-tip curl*
- 94% saw visible lift*
- 100% saw long-wearing results*
*Results observed in a consumer panel survey.

Please note that Benefit is available to customers in the UK, Ireland, Denmark, Iceland, Finland, Norway and Sweden only.

Directions:
Position wand horizontally & wiggle Benefit They're Real! Beyond Mascara from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

299 Customer Reviews

+
Good 10/04/14

Very fast

++
Excellent 09/04/14

both bought for my twenty year old daughters birthday,She was delighted.Thanks.

++
Excellent 07/04/14

Genuine product.

++
Excellent 07/04/14

Amazing

-
Poor 03/04/14

Bit clumpy and doesn't go on very smoothly. Probably won't use again.

Show More Reviews

++
Excellent 01/04/14

Really is magic!

++
Excellent 31/03/14

Looks natural, doesn't smudge

+
Good 30/03/14

Ok mascara, however hard to remove and it just ends up smudged everywhere.

+
Good 30/03/14

It is a good product and does what it says it does but it's not as easy to apply as I thought it would be. It's got a tendency to go a bit clumpy looking if you're not careful.

++
Excellent 29/03/14

Best mascara

++
Excellent 28/03/14

Very happy!! Thanks

++
Excellent 27/03/14

Best mascara and great free gift cha cha tint

+
Good 26/03/14

Good product but I haven't noticed that it is that much better than my last mascara

+
Good 26/03/14

Good not worth the money...it's so hard to get off you need a good makeup remover to get it off

++
Excellent 26/03/14

Quick
Well packaged
Great site...esp mobile site.

++
Excellent 24/03/14

Love it! Best mascara I have bought. Does not smudge during the day which is a big bonus.

++
Excellent 24/03/14

Great job, a little tickle goes a long way. Hard to clean off at night though.

+
Good 21/03/14

I love the formula of this product and it definitely gives the effect of false lashes, the only criticism is that the brush is plastic with spikes I personally prefer more brush mascaras. I find that the brush can scratch your eyelids abit! But will definitely repurchase and might try the Bad Gal Mascara instead.

++
Excellent 20/03/14

WONDERFUL

++
Excellent 20/03/14

Excellent

Show All Reviews

Ratings Guide Read about our product rating system

++  Excellent
+  Good
-  Poor
--  Bad