Sale Ends Midnight Monday + Get An Extra 15% Off Sale Items* With Code EXTRASALE15
Applies to sale items only.
*Click here for a list of excluded brands.
All sale products are lower than £GBP prices on the website within the preceding 28 days. 
Price reductions shown against UK RRP or normal UK high street prices where RRP is not applicable. 
Shipping restrictions apply. Available while stocks last. Cannot be used in conjunction with any other offer.
Free Worldwide Delivery on all orders over $20
We offer a range of worldwide delivery options including FREE delivery on all orders over $15.
All Your Beauty Favourites 1000s of products, 100s of brands
With 1000s of products from 100s of top beauty and fragrance brands, you can find all your favourites in just one place.
Free Samples make your selection at checkout
Try something new for free. Choose complimentary samples at checkout.
Official Retailer 100% genuine products
To guarantee the delivery of genuine products and bring you the best exclusive gifts and offers.
+ Free Gift Aveda Be Curly Curl Enhancing Lotion 200ml

Aveda Control Force Hairspray 50ml - Free Gift

Receive a free Aveda Control Force Hairspray 50ml when you spend £30.00 or more on Aveda products.

More Info...

Aveda Be Curly Curl Enhancing Lotion 200ml

Aveda 5.0 14 Customer Reviews

Only $31.40

In Stock

This product is out of stock

Please enter your email address below and we will contact you when it comes back in stock.

Product Information

For intensifying curls, taming frizz and heightening shine.

- Wheat protein blend expands when hair is wet, then retracts when hair is dry, to lock in curls or waves.
- Part of Aveda's 4 step curl perfecting system that dramatically reduces frizz and defines curl up to 57%*.
- For curly or wavy hair.
- Intensifies curl.
- Tames frizz.
- Boosts shine.

*Use of the 4-step Be Curly System vs. untreated hair.

14 Customer Reviews

Excellent 01/06/15

I can't live without this. It gives my waves and curls definition and stops the mousse I use making my hair look dry

Excellent 17/05/15

A bit pricey if you've got long thick hair & use lots but it does what it says and is the best I've found !

Excellent 17/04/15

I've tried many products and this is the only one that works on my naturally curly hair without leaving my hair looking greasy or feeling hard.

Excellent 11/04/15

Much cheaper than anywhere else and really fast delivery. Would use again. Thank you.

Excellent 19/01/15

love this product used to use it years ago i just forgot how good it is lifts my permed curls &makes them soft &more defined

Show More Reviews

Excellent 13/01/15

Very efficient service and products arrive in good time.

Excellent 12/10/14

as above

Good 29/09/14

Definitely helps to tame my slightly curly but bonkers-in-the-damp / finger-in-light-socket hair. Now if i'm out in the rain or damp i don't look so wrecked!

Excellent 28/08/14

very pleased

Good 25/08/14

Excellent speedy delivery

Excellent 16/08/14

The Aveda Be Curly product range is a godsend! Finally found a product that works with my curly hair! Need to use more than the recommended amount but my hair is quite long and very thick.

Excellent 22/07/14

everything as required and swift delivery

Good 03/07/14

great but also need to use with other styling product (e.g. styling foam)

Excellent 30/06/14

leaves coarse curly hair soft & shiny.

Show All Reviews

Ratings Guide Read about our product rating system

++  Excellent
+  Good
-  Poor
--  Bad