The secret of water and a revolution in hair care.
Water varies across the world - and different kinds of water affect hair in different ways. That’s why, during four years of hard work and clinical trials, Area H20 biochemists examined the mineral properties of every kind of water type.
The result is the revolutionary Area H20 range: a scientifically formulated range of shampoos and conditioners that combat the effects of mineral deposits from different water types.
What makes Area H20 such a breakthrough?
Metal ions, present in all types of water, react with shampoo to form mineral deposits that cling to your hair. Area H20 shampoos are designed to act as a magnet, attracting mineral ions and allowing you to wash them away far more easily. This means your hair will feel noticeably cleaner, smoother, shinier and less flyaway.
Area H20 product benefits:
- Scientifically tailored to water type.
- Gives a more thorough and effective cleansing of the hair.
- Gives an improved lather using less water.
- Metal ions present on the hair prior to washing are removed.
- No known scum is formed.
- Hair is less flyaway and has a noticeably smoother texture.
- Both the shampoos and conditioners contain a pH of 5.5 - the body’s natural pH.
Concentrated. Biodegradable. Paraben free. 100% British made.
Massage a small amount of Area H20 Medium Water Shampoo for Coloured Hair into wet hair. Repeat. Rinse well. Follow with Area H20 Medium Water Conditioner. Concentrated, use sparingly.