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We talked to Rodial's founder & owner Maria Hatzistefanis about beauty secrets, Angelina Joile & the beauty product she couldn't live without.
I think it's important to look at what I would
like to use in my own beauty routine. If I see a
gap in the market for something, I use this as a
starting point when
developing new products. Once I have the
initial concept it's all about choosing a catchy,
tongue-in-cheek name to maintain the brand image.
(We're imagining some very glamorous locations!)
I love to visit labs & manufacturers to source
the best ingredients, for example dragon's
blood contains an ingredient found in a tree
in the Amazon. It's important to
look around to find the best possible
ingredients for great results.
It's all about finding a gap in the market and
predicting what consumers are looking for. Our products
stand the test of time because they really work and
I think that's key when creating a beauty range.
I was beyond excited, it's always great to hear when celebs are
using our products, especially someone as fabulous as Angelina!
At the moment its bb venom skin tint as it instantly wakes up
my skin & gives me a really natural glow which lasts all day.
I couldn't live without glamtox cleanser - it's THE best cleanser
out there & leaves my skin feeling so nourished -
I use this daily and get so many compliments on my skin.
Beauty from the inside out. You need to look after
yourself in order to look and feel at your most beautiful.
We have so many celeb fans, it's hard to choose but
I would love J.Lo to use Rodial, I just think she is so fierce!
We have some really exciting projects in the
pipeline but these are top secret for now!