Maybelline New York evolved from a small family business established in 1915 to becoming the number one cosmetic brand in the world in 2002. Over the years, Maybelline New York have produced well-known, popular make-up products that are easy to use.
Officially becoming Maybelline New York in 2004, the brand aquired a new attitude - resulting in cutting-edge cosmetics inspired by New York City and making the brand what it is today. Choose from volumising mascaras to cult matt mousse foundations to complete your look.